Concurrence of significant score changes with CTE studies’ publication, release of 2015 film Concussion, and the COVID-19 pandemic validates GT’s measurement of public interest. From 2006-2016, Pearson’s correlation coefficients demonstrated strong negative correlation between GT popularity scores for “Concussion” with total number of high school football participants overall (R2 = 0.8553) and participants per school (R2 = 0.9533). Confirming football-related seasonality, one-way ANOVA regression analysis concluded 2004-2020's mean change in month-specific popularity score is not the same (p = 3.193E-08), and months during football season had statistically significant variability (September: p = 4.389E-05) with elevated average z-scores.