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Abstract Details

@NMatch2022: The Expansion of a Student-Led Social Media-Based Initiative that supports Neurology and Child Neurology Residency Applicants
好色先生, Research, and Methodology
P1 - Poster Session 1 (9:00 AM-5:00 PM)
464
To describe the expansion of the @NMatch2022 project supporting medical students applying to Adult and Child Neurology Residency programs in the United States.
The COVID-19 pandemic created several challenges to the residency application process in 2020. Residency programs quickly adapted to this new reality through augmenting their online presence and transforming their traditional in-person interviews to connect with applicants virtually. (1) Last year, @NeurologyMatch2021 was founded, promoting networking, education, and information-sharing within the neurology community online. The online experience added notable value in facilitating fit between programs and applicants, and should continue beyond the pandemic. (2,3) This year, our leadership team continued to work on this project, now @NMatch2022, and expand this resource for applicants.

Timeline:

May: @NMatch2022 leaders transitioned

June: Mentorship program launched

July: Program features and Virtual program calendar launched

October: Data collection from Twitter and Instagram accounts

Twitter:

Since the transition of leadership in May 2021, we had an average of 147 tweets; 210,000 impressions; 76,500 profile visits; 582 mentions; and 304 new followers per month.

Instagram:

Compared to April 2021, our Instagram analytics demonstrate a 132% increase in accounts reached in October 2021, with 2,549 accounts in the last 90 day period. We had a 26.3% increase in followers since April 2021, totaling 1767. Our top country of followers is from the USA (64.3%). Other countries include India (6.6%), and Brazil (5.2%).

Programs Featured:

2020: 32 /2021: 60

@NMatch2022 has shown an increase of followers, impressions, and visits per month since its transition of leadership, including a 46% increase in the number of programs featured. This substantial growth in engagement illustrates the imperative use of a supportive virtual community for neurology and child neurology applicants.
Authors/Disclosures
Gabriela F. Pucci, MD
PRESENTER 		Dr. Pucci has nothing to disclose.
Tara Samiee, DO (University of Kansas Medical Center) Dr. Samiee has nothing to disclose.
Natalie Sholl, MD (UT Southwestern Neurology) Ms. Sholl has nothing to disclose.
Shreya Louis, MD, MS Dr. Louis has nothing to disclose.
Adnan Husein, MD Dr. Husein has nothing to disclose.
Theandra C. Madu, MD, MPH (Hospital of the University of Pennsylvania - Dept of Neurology) Miss Madu has nothing to disclose.
Carolina I. Rodriguez Rivera, MD (Carolina Rodriguez) Dr. Rodriguez Rivera has nothing to disclose.
No disclosure on file